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Hard Seltzer



Hard Seltzer is a type of alcoholic beverage that combines carbonated water, alcohol (often derived from fermented sugar), and various flavors. Here’s a detailed overview of this popular drink:Alcohol and Calorie Content: Hard seltzer typically has an alcohol content of around 4-6% ABV (alcohol by volume) and contains about 90-130 calories per can, making it a lower-calorie option compared to many other alcoholic beverages.

Flavors: Hard seltzer comes in a wide range of fruit flavors, from traditional options like lemon, berry, and orange, to more unique flavors such as coconut, mango, and cherry. These flavors are achieved through natural or artificial flavor infusions.Ingredients: The main ingredients in hard seltzer are carbonated water, alcohol (usually from fermented sugar), and flavorings. Some brands may also add sweeteners or citric acid to enhance taste and freshness.


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Popularity: Hard seltzer first emerged around 2013 and gained significant popularity in the U.S. starting around 2018. Its rise is attributed to consumers seeking a healthier, refreshing alternative to traditional beer or heavier alcoholic drinks.Notable Brands: Popular hard seltzer brands include White Claw, Truly, and Bud Light Seltzer. These brands offer a variety of flavors and often introduce limited-edition or seasonal options.

Serving: Hard seltzer is typically enjoyed chilled, either directly from the can or poured into a glass. It’s also used as a mixer in cocktails, adding a light, carbonated twist.As hard seltzer continues to grow in popularity, it remains a dynamic and evolving segment of the beverage market.

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